What is Healthy Australia?

Healthy Australia is an innovative research tool that provides dynamic health profiles of over 9,000 Australians, providing a new framework for understanding Australians’ health management attitudes and experiences. Unlike existing healthcare research programmes, UltraFeedback's Healthy Australia takes a consumer behaviour and satisfaction approach to examining the issues relating to consumer healthcare outcomes.

Healthy Australia incorporates an online database of research outcomes as well as a series of written reports containing an overview of the research data along with analysis and commentary from an expert team of medical professionals and communicators.

What will I get if I purchase access to Healthy Australia?

• Innovative insights into the health management experiences of over 9,000 Australians.
• Direction and opportunities to better support healthsumers in their healthcare behaviours.
• Benchmarks and comparative segmentation of healthsumers to enhance your strategic market segmentation and decision making.
• Evidence to give you a competitive advantage in strategic marketing communication.
• Access to dynamic results for further investigation.
• Psychographic profiling of healthsumers.

Comprehensive online reporting

• Complete access to the UltraFeedback research data that underpins the report
• Drilldown by profile or demographic
• Graphs, tables, cross-tabulations and summaries... all at your fingertips
• Give your service the edge in understanding your customers.

Ground-breaking report with commentary from healthcare experts

Expert commentary and analysis on Australians’ use of health information, attitudes towards medicine, treatment, surgery and complementary therapies, and much more.